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Best of the MarTechBot showcases the MarTechBot’s responses to prompts submitted by readers. See more about how marketers are using MarTechBot here. The language model is based on content from MarTech embedded on top of ChatGPT. The editors of MarTech selected this response for its usefulness and have supplemented it with additional relevant content. [...]

Is your client service as smooth as it could be? Could your agency be losing valuable relationships due to complicated or frustrating processes?  In this article, you’ll discover a methodology for assessing and improving the customer experience journey. The Importance of Ease and Effort in Streamlining the Customer Journey In [...]

The generative AI arms race may be over before most people know it’s begun. Take the case of genAI as an assistant, helping users find their way around their dashboards, their messaging apps, their datasets, summarizing documents and chats and answering questions posed in natural language. Everybody’s doing it This [...]

Looking for ways to automate your work? Wondering if AI could help?  In this article, you’ll discover how to use AI to create repeatable workflows for your business. Understanding AI Workflows for Business An artificial intelligence (AI) workflow is a process that uses AI to perform productive tasks for you [...]

Sales is anything but a numbers game. Sending templated emails in bulk might get you a bigger reach, but you’re antagonizing most, if not all, recipients. To achieve real customer loyalty, it’s important to stop referring to leads as “prospects” and start treating them like real people.  1. Warm it [...]

Are you tired of the feast-or-famine business cycle in your agency? Want to sell based on the value you provide rather than the time it takes?  In this article, you’ll discover a proven strategy for implementing a monthly recurring revenue model that can transform your agency’s growth and success. The [...]

For consumers, spring may have just kicked off, but for ecommerce and retail marketers, holiday planning is in full swing. After celebrating the triumphs of 2023’s record-breaking Black Friday/Cyber Monday (BFCM) period, savvy marketers are already turning their attention to 2024’s critical holiday shopping season. In our BFCM playbook, we [...]

Struggling to sell your products or services on Instagram? Want to know how to effectively create content that leads to sales? In this article, you’ll learn a proven organic framework for selling more on Instagram without relying on paid ads. The Power of Instagram for Selling  In today’s digital age, [...]

In the dynamic landscape of 2024, starting a business that capitalizes on buy-and-sell models can be incredibly lucrative. This article explores ten different models that entrepreneurs can consider. These ventures range from real estate flipping to trading in domains and luxury items, providing a broad spectrum of opportunities regardless of [...]

This Song Explains The Laws of Success That Apply To EVERYONE ON EARTH! Listen to the song “THAT’S LAW” now, on Spotify, Apple Music, YouTube Music, Amazon Music, Deezer THAT’S LAW Official Music Video & Lyrics – Fearless Motivation – WATCH FREE ON YOUTUBE: Rule number one – get things [...]